5 Ways to Promote Your Internet Business Offline
Posted by Joshernaut on 03-22-2010
Views: 100
If you sit in front of your computer long enough you can quickly fall into a rut and forget there is a real world away from it. This can present a problem when it comes to promoting your Internet business as well. There is a huge market of people who might be interested in what you sell, but will never hear from you if you do not promote to them. What we are talking about in this article is 5 ways to promote your Internet business and go off-line to do it. 1. Business cards are still a tried and true method of letting people know about your business. You can keep them simple by putting a slogan and a website address to let people know they can check you out at their convenience. You never know when you give a card to someone what might come from it. 2. Promote in local yellow pages regardless of what you sell on the Internet. There has to be a least a few potential customers living within a mile of your front door. Promoting in smaller local Yellow Pages is not as expensive as it used to be, and you can … (Read More) |
Social media is changing small business world
Posted by Joshernaut on 03-08-2010
Views: 107
If you own a small business, how are you using social media? A little? A lot? Not at all? A workshop Tuesday in Rock Hill will show how this growing worldwide phenomenon is changing the small business world. Presented by York Technical College’s Entrepreneur Network, the forum will discuss how small businesses can benefit from popular social media outlets such as Facebook, Twitter and YouTube. Jason Broadwater, owner of Rock Hill-based Web marketing firm Revenflo, will lead the presentation. “Basically, social media is just a way to communicate. It’s a way to communicate with real people,” Broadwater said. For an individual, the benefits of the medium may be obvious. But in the business world? Not so much. For a small business, it’s become a question of time and money. Without the advertising and marketing budgets of large corporations, a small business needs to know social media will pay off before owners jump in. Unlike big business, where a company may be willing to wait a … (Read More) |
10 Tips For An Online Business On How To Boost Its Search Engine Rankings
Posted by Joshernaut on 02-15-2010
Views: 129
By Ivan Croxford, general manager, digital marketing services, BT Business Businesses are often unaware of the simple Search Engine Optimisation (SEO) measures needed to make their sites more profitable, relevant, visible and easier to navigate. Businesses can add extra value with cost-effective web-hosting products and packages which can maximise a website's full potential and make it easier for customers to find them. Today, we can build a new site, revamp an old one and offer no-fuss expert technical support so that small businesses can sell and promote themselves as effectively as a big corporation online. 1. Plan your content - ensure your homepage reflects accurately the services you offer and that your domain represents what you actually do - and, if possible, includes your product e.g. www.joescomputerrepairs.co.uk 2. Update regularly - the more you update your site with relevant content the better your search engine ranking will be. 3. Liaise with companies you often work with, such as suppliers … (Read More) |
How Much Should You Pay for a Logo Design?
Posted by Joshernaut on 12-28-2009
Views: 119
This is the 2nd installment of the Logo Design series. We now have a good understand Why Is Logo Design That Important . Yet, many of us are not investing in a good logo design. We know a good company name is very important. Some would even spend a tidy sum to get a renowned marketing research company to discover a good brand name to synergize the name of product/service with the market place. A few of us might even consult a geomancer (aka feng shui master) to ascertain that our personal name and company names are auspiciously congruent with the elements! Yet, many shun away from investing in a good company logo design. Instead of going to a branding expert, marketing specialist or graphic designer, many run to a local printer whose specialty is print production, to do a logo design and quickly whip up their letterheads and other stationery. Recently, my designer friend was infuriated with a distant cousin’s request to create a logo design plus a set of stationary comprising business card, … (Read More) |
6 Tips For Building Successful Online Shops
Posted by Joshernaut on 06-22-2009
Views: 268
6 Tips For Building Successful Online Shops Cash Register/Online shops are constantly growing and evolving to meet the needs of businesses online. New trends in marketing come and go, but ultimately businesses need the tools to do their business effectively online. With SocialCloudz we are working to build features that will help you accomodate and work in these pointers below. 6 Tips To Help You Build Your Online Shop and Grow Your Profits At The Same Time 1. Easy Navigation: Do you have a clear link for visitors arriving at your homepage to browse your shop? SocialCloudz's intuitive cataloging system should make it easy to organise your online shop for easy navigation - try not to have too many levels of cataloging. With SocialCloudz we make the shopping cart prominent on every page of your commerce site with a user friendly checkout form. You only have a limited number of clicks from each shopper and a limited attention span so use it wisely! 2. Make sure Product … (Read More) |
4 Tips for Better Email Marketing Campaigns!
Posted by Joshernaut on 06-22-2009
Views: 317
Why Email Marketing? Brand Recognition Stay in your customer’s line of sight Enables easy word of mouth marketing Easily reach 1000’s of prospects Inexpensive to get into One click away from your website Personalize your marketing message Easily view campaign analytics, view open rates, etc. Here's how email marketing campaigns work.. 4 Tips to help improve your next campaign! 1. Building a Mailing List - The 1st question is always: 'How am I going to build my list of double opted-in subscribers?'. The answer is to make sure you have calls to action on your site ("Want to know more?") and a prominent sign-up box offering incentives. Instead of saying 'Sign-up for our regular newsletter' you might offer a service like 'Sign-up for our 5 part expert articles on ' or 'Sign-up for our weekly specials' or 'Sign-up for our daily tips on '. Offering value will attract visitors to sign-up. 2. From and Subject - The 'From' field of the email should always be your company name, this clears any … (Read More) |
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