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Marketing or Product Analytics? Use Them Together to Drive Revenue

Posted on: September 26, 2022, in Digital Doughnut

Today, companies hold a wealth of customer data that can provide the insights they need–and they are turning to product and marketing analytics to unlock them. Whilst these two types of analytics processes generate specific insights, used in conjunction they become a revenue-driver. Let’s take a look at what they each deliver and how to use them together. 

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How Does a Summarizing Tool Help Writers Summarize Their Content?

Posted on: September 22, 2022, in Digital Doughnut

Text Summarizers are useful tools that can help writers in a variety of ways. They are utilized in a variety of writing niches such as content writing and academic writing. Summarizers can shorten any amount of text considerably while keeping the main points of the text intact.

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B2B Customers Have More Control Over their Buying Journey than Ever Before – How are Marketers Coping?

Posted on: September 21, 2022, in Digital Doughnut

The Covid-19 pandemic drove customers – businesses as well as consumers – online in unprecedented numbers. Sellers responded by adopting and accelerating digital strategies to reach their consumers.

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How to Decrease Lead Cycles with Marketing Automation

Posted on: September 21, 2022, in Digital Doughnut

Artificial intelligence can be used for marketing automation and search optimization, among other things. Using AI for marketing automation can simplify sales follow-up and conversion funnel and can shorten your lead cycle.

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Gamification in Healthcare Apps: Use Cases & Amazing Benefits

Posted on: September 20, 2022, in Digital Doughnut

Learn about the implementation of gamification elements in healthcare apps, use cases, and value addition to patients as well as providers.

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Why Leveraging the Power of an SMM Agency is Imperative

Posted on: September 19, 2022, in Digital Doughnut

Have you ever wondered why your social media marketing posts don’t reach the intended audience? Do you obsess over understanding Facebook and Instagram algorithms? Did you know that Twitter posts have a character limit? Or that the image size and resolution vary depending on the social media platform?

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How to Make Animated Marketing Videos That Deliver Results

Posted on: September 16, 2022, in Digital Doughnut

Whether you turn to the internet or elsewhere, ads and content pieces struggle to get people’s attention. Furthermore, if you expect to develop a video marketing strategy, your priority should be to cut through the noise.

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10 Marketing Tips For Small Businesses

Posted on: September 15, 2022, in Digital Doughnut

The marketing efforts of a business connect it to its customers and clients by providing them with the information they need about offerings. Small businesses need to perform this against stiff competition from large, established brands and peers. You can accomplish this by avoiding some mistakes that can derail your efforts and cause losses.

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Tips For Making Your Website Rank Higher on Search Engine Results Pages

Posted on: September 15, 2022, in Digital Doughnut

In today’s competitive world, website ranking is essential for any business. By ranking higher in search engine results pages (SERPs), you can attract more organic traffic and boost your bottom line. However, there are a few things you need to keep in mind when ranking higher in SERPs.

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Temporal Personalisation: It’s All About Time

Posted on: September 14, 2022, in Digital Doughnut

It’s no secret that a well-timed marketing message is much likelier to yield an action or purchase from a customer than one that arrives at the wrong time of day. The best crafted marketing campaigns can fall flat if emails, SMSs, social posts or any other calls to action arrive in the wee hours of the morning – or, equally, during the busiest part of the workday.

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